Digital Marketing

  • Digital Marketing
  • Mobile Marketing
  • Search Engine Marketing
  • Social Media Marketing
  • Principles of Website Design
  • Marketing in the Twenty First Century
  • Building Customer Satisfaction, Value and Retention
  • Winning Markets: Market Oriented Strategic Planning
  • Gathering Information and Measuring Market Demand
  • Scanning the Marketing Environment
  • Analyzing Consumer Markets and Buyer Behavior
  • Dealing with  the Competitor
  • Identifying Market Segments and Selecting Target Markets
  • Positioning the Market Offering Through the Product Life Cycle
  • Developing New Market Offerings
  • Designing Global Market Offerings
  • Managing Product Lines and Brands
  • Designing and Managing Services
  • Desigining Pricing Strategies and Programs
  • Managing Marketing Channels
  • Managing Retailing,Wholesaling and Market Logistics
  • Managing Integrated Marketing Communications
  • Managing Advertising, Sales Promotion and Public Relations
  • Managing Sales Force
  • Managing Direct and On Line Marketing
  • Managing the Total Marketing Effort

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